Silverpop, a provider of B2C customer engagement marketing solutions and multichannel B2B marketing automation, appointed Kelly Thompson Vice President of Production Operations. Kelly had been Vice President of Platform Services at LexisNexis (through its acquisition of ChoicePoint). Silver pop also appointed Clara Hoban, formerly Director of Support and Training for Silverpop, Vice President of Support Services. Clara has been with Silverpop since 2007. Read more in the Business Wire press release.